Business,Business Tips,Commercial,Interior Design

Tricks to Run Interior Design Business

11 Apr , 2017  

ID

Interior designing is a curious case of career. The more you work, the more you get to know. The profession of interior design attracts creative people. This profession has a certain type of elegance and style. Not everyone is accurate to fit in the shoes of an interior designer. It takes a lot of determination and out of the box thinking to design a simple land chunk into a gorgeous looking place. This profession believes in being ageless as only the artistic and passionate people can make their mark in this industry.

Scroll down to get an insight of the requirements necessary for starting off as an interior designer.

  1. Go For Internship

Start training as an apprentice with a reputed interior designer. The aspiring designers also have an option to join the interior designing company.  A student is well turned into a professional by the type of exposure they get while doing an internship. Students having the flawless technique to drawing excel the most in this industry.

  1. Think Creative

A creative mind can make huge money from this business. Get inspired by from everything around you and sketch out-of-the-box thinking on the plot. Decoration and designs in housing business keep changing with the season. Thus, making use of land space in an artistic way is a trick.

  1. Set-Up an Office

You must have a dedicated office space. Showcase your creative side by designing the office. This will leave a positive impact on the clients. The interior designers must showcase their talent in every possible manner. Exhibit your work at various events to connect with people.

  1. Have an HR Team

It is important to have a team of professionals to manage a meeting, appoints and clients. The HR [Human Resource] team ensures that you have a legal agreement of work between the company and the person presuming to be the client.

  1. Launch Website

In today’s technology-enabled life, people get where thing on the internet. Make a website of your company as it will help you reach the maximum number of people. The best part about the website is that you can get orders from residents as well as from the foreign nationals.

  1. Promote Your Business

Advertising plays a pivotal role in turning a company into a brand. Thus, it is important to introduce your business on the digital platform. Today, there are various social media tools to showcase your work and business. Such as Facebook, Twitter, Instagram and more. Make a separate marketing strategy for social media tools to attract a number of people.

  1. Be Tech-Savy

Be technology-friendly to guide your business through the thick and thins of the industry. Request your clients for email ids and keep the record of email contacts. Send newsletters and subscription offer through emails. Stay updated with the latest news about property expo, reality exhibitions and other events as the designers work in collaboration with property agents or the realtors. As they help to secure big projects like residency project, designing of shopping malls, renovation of villas and townhouses, etc.

  1. Don’t Overdo the Budget

People have a certain budget in mind when they ask for the renovation of the property. Thus, try to work in the financial limitations of the customers. Make outstanding use of the resources to craft an artistic design.

  1. Set Deadlines

Completion of projects in time is important for both you and the client. The relocation process for residential projects and commercial ones also have a particular time to finish. To let others finish their work in time, an interior designer must have the habit of working in a time-bound manner.

  1. Set Goals for Yourself

The success of an interior designer lies in the number of projects completed in minimum time. Take at the least time possible to design the project. Also, make sure the look you have decided for the project is matching to the persona of the client.

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Business Tips,Commercial

Tricks to Promote Business on Digital Platform

28 Mar , 2017  

digital feature

Technology has become a part of our everyday life. The people today opt for shopping online instead of stepping out in the market. This reflects the change in buyer’s mind-set. But, are you still running the business in traditional fashion? If, yes then let us tell you the tricks to promote trade through a digital platform.

Digital inside

  • Showcase a small piece of services on the home page.

The home page of the website is responsible for making of the reputation. Give a brief description about your company and let people know what your company is all about. Don’t try to turn each viewer into a consumer. Simply, focus on letting people know more regarding how the product you are offering is different from that of the others.

  • Reposition of the subscription link

The top-left corner of the website is the first place that grabs all the eyeballs. Thus, it is important to showcase a link that will help you connect with the buyers directly. Make the connectivity of the visitors easy by providing the subscription link here. The user subscribing for your website will get the automatic notification of the every post you create on the page. This will enable you to connect faster and swiftly with the users.

  • Add impactful hover ads.

Hover ads are a useful tool to promote your business. Don’t misunderstand the hover ads with pop-ups. Ads running on the hover of your website are referred as the hover ads, whereas the pop-ups come in between the page and distract the user. Thus, don’t waste time to promote business on pop-up menu. Instead place hover-ads on your website.

Introduce the special offer on hover and feel the difference. These ads won’t target each and everyone browsing through the internet. But, yes this commercial reach to the target audience directly. According to a recent survey, a large number of entrepreneurs have earned increased profits by selling of their product directly to the target audience with the help of hover-ads.

  • List advantages of your products through headlines.

What is a headline?

Headline is a one liner that offers an overview of the content written in the paragraph. The basic rule for writing a headline is its constructive structure. Try using least number of words to make the headline. For example:-

Headline – Train run over trolley at ABC crossing, three people injured; two dead.
An accident took place at the ABC railway crossing injuring three people. The incident took place around 5 in the morning and the cause for this mishap is unclear so far. A trolley hit train was carrying five people out which two died on the spot.

  • Enhance your credibility by placing testimonials

The testimonials are a brief description of the user experience. Consumers face several types of the issue while placing the order or after receiving the order. Expression of the customers view after availing your services is known as the testimonials in the website.

  • Write for the customers.

While penning down the content, people often make one silly mistake. That is of, addressing the article as ‘I’, ‘Me’, and ‘We’. These pronouns make the website owner-centric. Try avoiding these words in the website. Instead, use ‘Your’. For example: – Find one-stop solution to your problems here at 123.com.ab

  • Convince the users to buy now

It is important to create a wave of hurriedness among the buyers. The website with pop-up that showcase, ‘Limited period offer’, ‘Special discount’ or ‘Limited edition’. In short, you must create a situation of urgency to buy the product. Exploit the selling conditions by uploading creative content on the website such as, ‘Hurry, offer available till the stock lasts’. Or ‘Buy now or never’. These are the tricks to increase the sale by a huge margin.

  • Make the product look a desirable one.

Images make everything appealing. Thus, place the beautiful images of your product on the website. Try including pictures shot from different dimensions to make the product look more eye catching.

  • Upload high-quality content.

The quality of content you are uploading plays a crucial role in online marketing. You must ensure that the content is free from grammatical errors and it must not be a copied content. Check for plagiarism once the content is uploaded on the site.

  • Maintain the page speed.

Keep a tab on the page speed. The slow pace of page speed can make you lose several customers. Thus, it is necessary to maintain the high speed of the website page.

 

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Business,Business Tips

Importance of maintaining confidentiality while selling a business

18 Aug , 2015  

cofidencial-selling

Business sale as a process continues for about nine to twelve months, hence confidentiality is critical to the business selling process, irrespective of the size of the business unit. It is absolutely essential for a successful business sale. In fact, to sell the business at its optimum price, the entrepreneur should keep it confidential.

It is true to state that every word will be public when such decisions are taken, however when, what and how much of information is to be made public, should be at the sole discretion of the business owner himself.

Letting the news out, apart from creating uncertainty, can pose following threats:

  • Employees become insecure and start seeking job opportunities out in the market. They see it as an event which will threaten their well-being. They also tend to share the information with other colleagues, spreading the information further. Losing the key employees during the sale process, can prove to be difficult a situation. This may lead to loss of potential buyers. It is best to disclose the sale to employees only after the deal is successfully closed.
  • Customers may fear a decline in the quality of product/service etc., and shift to competitors. Suppliers might hesitate in renewing the contracts. Potential customers also lose interest in the company’s service/product offerings, if the news of the business sale is out in market.
  • Competitors may indulge in spreading rumors affecting the business sale price. They may even spark aggressive reactions leading to a decrease in the company’s value. Such negative rumors create instability and unease in the market about the company.
  • Creditors too may get nervous and withdraw investment prematurely. This fuels negative publicity and hence affects the sale price adversely.
  • The buyer’s perception gets hampered, if the business selling news is out, prematurely.

An entrepreneur may want to hurriedly complete the selling process, owing to employee attrition, negative rumors by competitors etc. which in turn will cost him as the sale price will drastically fall.

If the business is known to be for sale for too long, it leads to a reduction in selling price as the market tends to develop a perception that things are not on track leading to no prospective buyers.

An entrepreneur should ensure that the business continues effectively, as always.

In order to maintain confidentiality, an entrepreneur should hire a professional/business broker who understands the importance of the sale process and markets the business in an appropriate manner. He can also feed the right and necessary information to buyers, and thereby smoothen the process. He can post Blind Ads, Listings etc., pre-qualify, and register buyer prospects and finally release information in phases. A broker ensures that only serious buyers are dealt with thereby the best deal comes forward. If buyers cannot share the reason of them being interested in the deal, or the amount of liquid cash available with them, or provide references of their business credibility, they are not considered as serious buyers.

Blind Ads: They basically camouflage the identity of a business unit. It is a difficult task as the words of the advertisement are to be cautiously chosen. Blind Ads or listings should carry information in a balanced manner, as too little information will keep buyers away and too much information can run into confidentiality issues. This is the simplest and most common way to make sure that no one knows that the entrepreneur is selling his setup.

Pre-Qualify Buyer Prospects: This is indeed the best way to keep confidentiality of the business intact. Even before the first advertisement appears the broker or the hired professional has to screen the prospective buyers. These buyers are serious shoppers.

buyers

Register Buyer Prospects: At this stage the confidentiality agreement/non-disclosure agreement is signed between the buyer and seller. Every buyer must sign the confidentiality agreement, before detailed information or sensitive financial data is provided to him. A confidentiality agreement should be mutual and help maintain confidentiality of information, prohibiting the buyer from making disclosures to others about the business transaction; also it should ensure that confidential information is being used only for evaluating potential acquisition. Some prospective buyers may request to meet employees, however, an entrepreneur should attempt to persuade them to meet employees after the deal is finalized. Employees can meet the new management who can in turn provide job security.

Information Release: This strategy helps retain prospective buyers and helps create a desire to know more about the business. It helps in building the sale price.

Entrepreneurs who decide not to hire a broker may create a separate e-mail id to address the buyer’s inquiries. A non-business e-mail address will help disguise the identity of the seller. A selling memorandum is to be prepared so that the confidentiality agreement is signed by the prospective buyer. Very few employees are to be involved in the said process, if at all necessary. All the meetings, with respect to the sale, are to be held after business hours or at an offsite location.

Upfront disclosures can help build trust with the buyers and can prove to be an asset in the later stage.

In case the news of a sale of the business is out, then the entrepreneur without panicking should deal with it firmly. He should explain to his employees that such a deal will only secure their future, suppliers / customers will continue to stay with the business if they like the product/service offering as they have the least interest in the business owner, and finally there is no control over the rumors doing rounds in the market as spread by a company’s competitors, irrespective of the decision of sale being known to them or not. Also in case the information is out, then the entrepreneur should decide whether to accept the truth or deflect the question until one is ready to accept the same. Further there are several remedies, in a legal course, in case of breach of confidentiality. A business owner should think like a buyer when preparing to sell the unit.

It is thus concluded that the news of selling a business is best kept confidential, in the interest of the seller himself. Confidentiality is to be maintained till the day the transaction is closed.

Business,Business Tips

How to evaluate a business for sale?

4 Mar , 2015  

It is a fact that out of the businesses that reach on the market for sale , only 30% succeed in selling their business at the desired price by the seller. It is very important that you ensure a reasonable price for yourself while finalizing a deal or else you may not only lose potential buyers but even lose the opportunity to get a good price for your business.

The following information would help you a lot in order to evaluate a business in a smart way-

Assimilate information for the base value of the property

It is always good to explore the nearby area in order to find a similar type of business and the price tag adjacent to it. It will help you understand the real worth of the business that you are dealing.

It is critical to making a proper examination of the assets. It is best properly to analyze the liquidation value of the business when all the tangible assets like equipments, property, furniture and inventory sold.

The income capitalization is also a very concrete approach. The method forecasts the existence of the business operation even subsequent to its sale. It presages the future revenue out of the business on the basis of the past track record of the business in the market. It will take into account the operating costs and all the miscellaneous expenditures. There are various websites in Australia like Businesses2sell that can help you gain exposure for your business from potential buyers and receive buyers interest. Although if you value your business poorly then not only will you lose a lot of money but you risk not being able to sell your business at all.

business valuation

The evaluation of the cash flow

There is a model that can decisively help you in the same regard. It is called SCDF or seller’s discretionary cash flow. It renders the right measure of a particular business’s net worth. But it is noteworthy that the model only works for the ventures that are owner-operated. The majority of the franchise operations and the small scale businesses fall in the same category. For larger scale businesses, this model can become complicated.

The steps that you are needed to follow this model given below-

Start with the business earnings ahead of taxes.

Add expenditures that not associated with operating costs. Deduct revenue from the sources that not related to the business operations. Please incorporate one-type-only expenditure and deduct one-time-only earnings.

Include the expenditures related to depreciation and the interest payment. If the business has any revenue out of the interest, then subtract the same.

Include the overall compensation of the present owner. In the case of multiple owners, it is best to choose one.

Make an assessment of the price and multiply the SCDF figure obtained by the market multiple. It will help you to arrive at the ideal market price of the business.

Don’t forget the double verification of everything. It is important to account each asset and every single dollar that come in and go out of the company. Don’t forget to add which is not visible in the fiscal record.

Factors related to the terms of sale:

It is imperative to recognize the difference between the cash and credit. It is a general fact that when a seller is demanding cash, then he or she will go for a lower closing figure. Similarly, a potential buyer offering direct cash transfer would like to settle in for a lower price.

It is imperative to be familiar with balancing monthly payments via the down payment. A substantial sum of money down at the commencement of a financing agreement, a buyer can ensure smaller monthly payments. It will simply result in more income out of the business on per month basis.

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Business,Business Tips,Tech

How to get better business productivity with better technology?

1 Mar , 2015  

If the organization is competent enough to execute its overall strategy, then it is not hard to trace the productivity of the business to an effective level. Besides, it is vital for any business to have highly productive and engaged employees ready to involve in brainstorming sessions to precisely implement the strategic objectives of the organization.

It is a fact that each and every employee varies in terms of performance efficiency. But the question is, how is it feasible for a business enterprise to calculate whether the concerned employees are working as per their true potential or not? Interested to read more? Check the following steps that can help you get better business productivity!

Business software can help!

Technology

The execution of corporate strategies every day can be a tiresome process. That is the reason in order to increase the business productivity; you can take the help of a credible business software. It will enable a swift communication of the strategy, a greater rate of project completion, and enabling the spending more time on the strategic priorities.

Creation of a communicative and open environment

The performance appraisal information related to the employees can locate centrally in an official online framework. It will help the managers to create quantifiable goals for their respective employees and ascertain a greater visibility of the performance.

Besides, bestowing the engaged and energized employees with flexible working hours can also help in increasing the productivity.

Virtual connection of the teams with the company

You can create the portals of the employees as well as the team sites to enhance the productivity of the workforce across the organization. With the help of technology, the employees can easily reach for the colleagues working on similar projects and can resolve their queries in no time.

Tech motivation
New-Tech
The managers can track the progress on the basis of the information assimilated online and can conduct performance evaluations of reward opportunities. The managers can also redirect employees to other departments if their business productivity is better out there.

It is also important to ascertain that your current employees never shun the significance of learning. It is always vital to learn new skills at a time to time basis so that they can confront the ever-changing business demands. It is very important to note that happy, alert and motivated employees are a great asset to a company. It would be great if you can encourage them with both non-monetary and monetary incentives.

Performance assessment and conclusion

With the help of the latest technology, it is not hard for the business executives and managers to access analytical reports and performance metrics. As the reports and metrics are reliable, they enable to design or redesign the strategies of business.

Yes, it is true that in today’s competitive scenario, it is hard for the businesses to maintain an ideal workforce retention. But, it is also not impossible to achieve a thread of highly prolific, engaged and loyal employees. The appreciation of the hard work and effective communication with the employees can not only increase business productivity but also help them to know how much valuable they are for the company.

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